Marketing for SaaS products
Remote Marketing department dealing with technology and product companies
Strategy
Preparing a strategy for promotion based on your unit economy
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We study the market and possible competitors, analyze the target audience, and determine the main marketing hypotheses.
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We are working on the sales funnel from the first contact to the growth of LTV. A different promotion tool is selected for each stage of the funnel.
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We develop a brand strategy, select the message and ways to interact with the audience.
Processes
Combining marketing processes with the company’s product development
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Entering product metrics in automated marketing reporting.
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We create hypotheses and test their effectiveness using paid traffic within different audience segments.
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We work on creating a marketing team in the company’s staff – we conduct interviews, familiarization with job descriptions and certification.
Growth
We help attract new paying customers to the computer and mobile version of the product
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Paid Traffic (PPC)
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Content Marketing and SEO
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Mobile advertising
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Social network
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Brand management
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Data analysis
Meet the project team
PPC
Preparing a working lead generation with paid traffic
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Direct requests from Search Ads lead to new customers.
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Supporting social ads are also targeted to narrow segments of the audience.
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Prepared retargeting chains cover the audience by approximate target segments.
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Advertising adapts to the metrics that are important for the company at the moment-registrations, ROI, ARPPU, etc.
SEO
We will bring potential customers to the site using organic search results
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Adapting the site to meet the requirements of search engines for sorting by commercial queries.
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We will create useful informational articles or prepare technical specifications for your company.
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We will build interaction with your PR department and increase trust in the site by placing external links.
ASO
Bringing targeted users to the mobile app
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We redeem impressions and clicks in advertising systems and apps, and optimize them based on CPI or commercial metrics.
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We make sure that your app takes the first places for target queries in the Apple Store and Google Play.
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We collect data from the mobile app to the general analytical system.
Communication
We increase the level of loyalty and speak about the brand value in a language that is clear to the audience
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We are engaged in maintaining social media accounts, helping them develop, and increasing the number of subscribers.
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When new features, promotions and other events appear in the company, we provide content and advertising support.
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We tell you about the product and service in simple language, including the product editor.
Brand
Making the product recognizable among potential customers
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We create and run display ads, as well as adjust the frequency of impressions and their cost.
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We promote the company’s informational materials on such platforms.
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We collaborate with leading bloggers in social networks and Telegram channels.
Data driven
We work with information about leads and sales, analyze it and form decisions based on the data obtained
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We set up automatic reporting on advertising activities and evaluate display activity using integrated metrics.
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Creating goals in Google Analytics and other analytics programs.
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We perform regular benchmarking and trend analysis to correct the strategy.
Worldwide
Setting up ways for SaaS products to enter foreign markets
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We select a suitable location for product promotion, analyze the economy, and plan to launch an advertising campaign.
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We set up ads in Google and other systems.
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We create an SEO architecture adapted to different languages and countries, and put the site in the TOP positions in Google for the specified regions.
Processes
We take into account all data in the course of work, starting from the first demonstrations and ending with repeated sales
At the initial stage, a plan is created with an indication of the time frame for achieving goals, describing methods and assumptions. The project manager creates the necessary documentation and workspace in the task tracker. For convenience, we will make you a participant in the workflow or join your services.
Next, you can access advertising cabinets and analytical programs. All necessary data is loaded automatically. All analytics will be available to you every day.
A personal manager is provided who is ready to advise on any issue by phone, email or chat. This is a person with experience in Digital marketing, who knows all the details of working with your project.
Blog 
Our clients
Publications
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- Marketing For Telegram: How To Attract Subscribers
- Fintech SEO: How we increased traffic 3.5 times
- Automotive Content Marketing: How we brought additional income while diversifying risks
Blog Reviews
Gabriel Miller
We would like to express our gratitude for the collaboration, especially for the comprehensive approach to all issues. DS Team helped us develop a strategy for our social media platforms and proposed various solutions to achieve our goals. Throughout our relationship, the team has been prompt in resolving any issues that have arisen and has been flexible in adapting the advertising strategy to meet our needs.
We would like to thank the DS Team for their cooperation in optimising and promoting our company and would recommend them as a reliable partner!
Maxim Faldin
We would like to thank you for the cooperation so far especially given
the fact that you were there during the first steps of the company and
helped with a lot of things even outside the SEO remit.
DS team helped us to develop the blog strategy and offered
various solutions to the task at hand. During our work they promptly
solved the issues and with understanding adjusted the promotion
strategy to our demands.
We thank the DS Team for the joint work on the
optimization and promotion of Silverbird and we would recommend
our colleagues as a reliable contractor!
Commercial Department
The main task is to get leads from all possible traffic sources, which will be converted into contracts and construction projects, and DS Team successfully copes with this task. Colleagues have written several cases based on our cooperation: on the growth of SEO traffic, on the increase in the effectiveness of paid traffic and the features of interaction and promotion in our field.
From the very beginning of our interaction, the company’s team has demonstrated a high level of professionalism, efficiency in solving emerging issues and, most importantly for us, a responsible approach to fulfilling assigned tasks.
Alexander Kirov
Therefore, we turned to the DS Team for help in optimization, as we have long been familiar with their expertise.
Colleagues have proven that they are a responsible partner who can be relied upon.
Proactive approach, striving to achieve results, transparency in work and prompt communication – everything is fine.
Good luck to your colleagues and we recommend you for cooperation.
Marketing Department
We would like to highlight their speed, flexibility and willingness to respond quickly to our requests. Within a few months, the goals of our marketing campaign were achieved, and the right channels were found. The DS Team took full responsibility for managing the advertising campaigns, preparing the creatives, optimising the launched campaigns, providing regular reports on the work done and were always in touch.
We are ready to recommend DS as a trusted partner.
Artyom Degtyarev
Roman Lebed
Our task was to conduct a high-quality audit of the site, which our colleagues from DS coped with perfectly. They have prepared a large number of recommendations for optimizing the site based on careful analysis and comparison with competitors.
We thank the DS Team agency for its high-quality work and proactivity. We hope for further cooperation and are ready to involve the DS Team as a reliable partner in our projects in the future.
