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🇰🇿 DS Team Казахстан 🇬🇧 DS Team UK/Global 🇷🇺 Digital Strategy РФ

Marketing for SaaS products

Remote Marketing department dealing with technology and product companies

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Strategy

Preparing a strategy for promotion based on your unit economy

  • We study the market and possible competitors, analyze the target audience, and determine the main marketing hypotheses.

  • We are working on the sales funnel from the first contact to the growth of LTV. A different promotion tool is selected for each stage of the funnel.

  • We develop a brand strategy, select the message and ways to interact with the audience.

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Processes

Combining marketing processes with the company’s product development

  • Entering product metrics in automated marketing reporting.

  • We create hypotheses and test their effectiveness using paid traffic within different audience segments.

  • We work on creating a marketing team in the company’s staff – we conduct interviews, familiarization with job descriptions and certification.

Growth

We help attract new paying customers to the computer and mobile version of the product

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    Paid Traffic (PPC)

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    Content Marketing and SEO

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    Mobile advertising

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    Social network

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    Brand management

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    Data analysis

Meet the project team

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PPC

Preparing a working lead generation with paid traffic

  • Direct requests from Search Ads lead to new customers.

  • Supporting social ads are also targeted to narrow segments of the audience.

  • Prepared retargeting chains cover the audience by approximate target segments.

  • Advertising adapts to the metrics that are important for the company at the moment-registrations, ROI, ARPPU, etc.

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SEO

We will bring potential customers to the site using organic search results

  • Adapting the site to meet the requirements of search engines for sorting by commercial queries.

  • We will create useful informational articles or prepare technical specifications for your company.

  • We will build interaction with your PR department and increase trust in the site by placing external links.

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ASO

Bringing targeted users to the mobile app

  • We redeem impressions and clicks in advertising systems and apps, and optimize them based on CPI or commercial metrics.

  • We make sure that your app takes the first places for target queries in the Apple Store and Google Play.

  • We collect data from the mobile app to the general analytical system.

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Communication

We increase the level of loyalty and speak about the brand value in a language that is clear to the audience

  • We are engaged in maintaining social media accounts, helping them develop, and increasing the number of subscribers.

  • When new features, promotions and other events appear in the company, we provide content and advertising support.

  • We tell you about the product and service in simple language, including the product editor.

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Brand

Making the product recognizable among potential customers

  • We create and run display ads, as well as adjust the frequency of impressions and their cost.

  • We promote the company’s informational materials on such platforms.

  • We collaborate with leading bloggers in social networks and Telegram channels.

    Application for cooperation









    By submitting an application, you accept the terms of the agreement on the processing of personal data

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    Data driven

    We work with information about leads and sales, analyze it and form decisions based on the data obtained

    • We set up automatic reporting on advertising activities and evaluate display activity using integrated metrics.

    • Creating goals in Google Analytics and other analytics programs.

    • We perform regular benchmarking and trend analysis to correct the strategy.

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    Worldwide

    Setting up ways for SaaS products to enter foreign markets

    • We select a suitable location for product promotion, analyze the economy, and plan to launch an advertising campaign.

    • We set up ads in Google and other systems.

    • We create an SEO architecture adapted to different languages and countries, and put the site in the TOP positions in Google for the specified regions.

    Processes

    We take into account all data in the course of work, starting from the first demonstrations and ending with repeated sales

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    At the initial stage, a plan is created with an indication of the time frame for achieving goals, describing methods and assumptions. The project manager creates the necessary documentation and workspace in the task tracker. For convenience, we will make you a participant in the workflow or join your services.

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    Next, you can access advertising cabinets and analytical programs. All necessary data is loaded automatically. All analytics will be available to you every day.

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    A personal manager is provided who is ready to advise on any issue by phone, email or chat. This is a person with experience in Digital marketing, who knows all the details of working with your project.

    Reviews

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    Gabriel Miller

    Our company is a manufacturer of Electrolux appliances. We approached DS Team with the aim of increasing traffic to our website, increasing the number of subscribers to our Facebook groups and improving their engagement.
    We would like to express our gratitude for the collaboration, especially for the comprehensive approach to all issues. DS Team helped us develop a strategy for our social media platforms and proposed various solutions to achieve our goals. Throughout our relationship, the team has been prompt in resolving any issues that have arisen and has been flexible in adapting the advertising strategy to meet our needs.
    We would like to thank the DS Team for their cooperation in optimising and promoting our company and would recommend them as a reliable partner!
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    Maxim Faldin

    Our product «Silverbird» is a financial service for international trade. We turned to DS Team agency with the goal to increase organic traffic in Google for UK region.
    We would like to thank you for the cooperation so far especially given
    the fact that you were there during the first steps of the company and
    helped with a lot of things even outside the SEO remit.
    DS team helped us to develop the blog strategy and offered
    various solutions to the task at hand. During our work they promptly
    solved the issues and with understanding adjusted the promotion
    strategy to our demands.
    We thank the DS Team for the joint work on the
    optimization and promotion of Silverbird and we would recommend
    our colleagues as a reliable contractor!
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    Commercial Department

    Our company Holz House has been engaged in the construction of modern houses made of laminated timber since 1998. And for the past 7 years we have been cooperating with the DS Team for Paid Search and SEO. We would like to express our gratitude and leave a positive review about this agency.
    The main task is to get leads from all possible traffic sources, which will be converted into contracts and construction projects, and DS Team successfully copes with this task. Colleagues have written several cases based on our cooperation: on the growth of SEO traffic, on the increase in the effectiveness of paid traffic and the features of interaction and promotion in our field.
    From the very beginning of our interaction, the company’s team has demonstrated a high level of professionalism, efficiency in solving emerging issues and, most importantly for us, a responsible approach to fulfilling assigned tasks.
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    Alexander Kirov

    For us in Picaboo, SEO is one of the main sources of traffic.
    Therefore, we turned to the DS Team for help in optimization, as we have long been familiar with their expertise.
    Colleagues have proven that they are a responsible partner who can be relied upon.
    Proactive approach, striving to achieve results, transparency in work and prompt communication – everything is fine.
    Good luck to your colleagues and we recommend you for cooperation.
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    Marketing Department

    Wectory is a London-based financial service for landlords and tenants. DS Team agency helped us with our first sales in 2021 through social media channels, Google Ads and Apple Ads in the UK.

    We would like to highlight their speed, flexibility and willingness to respond quickly to our requests. Within a few months, the goals of our marketing campaign were achieved, and the right channels were found. The DS Team took full responsibility for managing the advertising campaigns, preparing the creatives, optimising the launched campaigns, providing regular reports on the work done and were always in touch.

    We are ready to recommend DS as a trusted partner.
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    Artyom Degtyarev

    Dunice has been developing web and mobile applications since 2012. We contacted the DS Team agency 2.5 years ago with the task of launching Paid traffic sources. It was important for us to get real target leads that are converted into customers. The colleagues coped with their task, and over the years of cooperation, a large number of tools and mechanics have been tested. The team does its job professionally, and we are satisfied with the result. We highly appreciate the professionalism and approach of each of the agencies, from expert specialists to operational managers. We recommend DS Team as a reliable contractor and wish our colleagues development!
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    Roman Lebed

    Throughout the entire period of work on the myQuiz project, the DS Team has established itself as a responsible and reliable partner.
    Our task was to conduct a high-quality audit of the site, which our colleagues from DS coped with perfectly. They have prepared a large number of recommendations for optimizing the site based on careful analysis and comparison with competitors.
    We thank the DS Team agency for its high-quality work and proactivity. We hope for further cooperation and are ready to involve the DS Team as a reliable partner in our projects in the future.