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🇰🇿 DS Team Казахстан 🇬🇧 DS Team UK/Global 🇷🇺 Digital Strategy РФ

Marketing for online stores

Helping ecommerce projects reach high levels of revenue and sales

Strategy

We conduct a comprehensive analysis and create a strategy for long-term sales growth

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    Market size and growing demand.

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    Selection, production, benchmarking.

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    Central Asia and the subtleties of its behavior (CJM).

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    Nuances of delivery, popularity in specific regions.

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    The impact of marketplaces on the market.

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    Paid Traffic Economy (CPS, ROI).

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    Engaging traffic from search engines.

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    Social media activity.

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    The impact of online and offline sales.

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    LTV of customers and the potential of CRM systems.

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PPC

We are engaged in attracting paying customers using effective types of advertising

  • Paid traffic is directed to product categories with a high ROMI.

  • To increase LTV, we prepare product campaigns, banners, and conduct dynamic remarketing.

  • A segmented audience is created from priority customers, and look-a-like campaigns are launched.

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Marketplaces

We help to increase turnover and profitability of work on various trading platforms

  • We select marketplaces that are most suitable for your company’s products, place and activate products on them.

  • We work on selling content for product information-descriptions, images, videos, and various infographics.

  • We prepare internal tools for advertising marketplaces and generate paid traffic from other systems.

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Offline

Bringing online shoppers to physical stores and showrooms

  • We create ads based on geolocation and local targeting to support new and existing stores.

  • Search engine optimization and promotion outlets in Google Business, 2GIS on other similar services.

  • We prepare ROPO analytics and calculate summary indicators for digital channels.

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SEO

Helping to increase sales growth from natural search results

  • We implement an SEO strategy that takes into account all the nuances, creating a leading competition with other major sites in search engines.

  • We are engaged in improving large online stores, using various tools-templates, SEO elements, links.

  • We create turnkey SEO or work together with a team of marketers. You can learn more about this method on the «SEO for Online stores» page (link).

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Brand

Making the company recognizable and increasing customer loyalty

  • We create and implement display campaigns, video and audio ads that are necessary to maintain the brand or offer.

  • We are working on an SMM strategy, using it, and actively connecting our audience.

  • We help the store’s rating increase on marketplaces, maps, and other services. Improving the company’s image in search engines (SERM).

  • We create creatives for the communication strategy based on the brand concept.

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    Site

    Improving the site’s speed and conversion rate

    • We investigate the practicality and convenience of the site, and help you increase your conversion rate.

    • We are engaged in filling the site with engaging and selling content – images, videos, and descriptions.

    • We work together with our development team to create and implement SEO / UX recommendations and technical support.

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    Mobile

    Making your online Store’s mobile app popular

    • Using promotion and social networks, we will attract active users.

    • We will launch social ads and retargeted ads that target existing customers.

    • We will help you bring your app to the top positions in the Apple Store and Google Play (ASO).

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    Reporting

    We evaluate and analyze customer actions to make advertising more effective

    • We automate the submission of a report on Google Looker or Microsoft PowerBI marketing activities.

    • We create and adjust goals on the Google Analytics site, combining work with advertising cabinets.

    • We create solutions for ROPO analytics and calculating sales in stores.

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    Research

    Permanent and adhoc analytics when creating a long-term strategy

    • We take into account current trends, create guidelines for expanding the product range and regional distribution.

    • We investigate the preferences of the target audience and create a user path map (CJM).

    •  We create theories and conduct A / B testing of new functions.

    Processes

    We take into account all data in the course of work, starting from the first demonstrations and ending with repeated sales

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    At the initial stage, a plan is created with an indication of the time frame for achieving goals, describing methods and assumptions. The project manager creates the necessary documentation and workspace in the task tracker. For convenience, we will make you a participant in the workflow or join your services.

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    Next, you can access advertising cabinets and analytical programs. All necessary data is loaded automatically. All analytics will be available to you every day.

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    A personal manager is provided who is ready to advise on any issue by phone, email or chat. This is a person with experience in Digital marketing, who knows all the details of working with your project.

    Reviews

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    Gabriel Miller

    Our company is a manufacturer of Electrolux appliances. We approached DS Team with the aim of increasing traffic to our website, increasing the number of subscribers to our Facebook groups and improving their engagement.
    We would like to express our gratitude for the collaboration, especially for the comprehensive approach to all issues. DS Team helped us develop a strategy for our social media platforms and proposed various solutions to achieve our goals. Throughout our relationship, the team has been prompt in resolving any issues that have arisen and has been flexible in adapting the advertising strategy to meet our needs.
    We would like to thank the DS Team for their cooperation in optimising and promoting our company and would recommend them as a reliable partner!
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    Maxim Faldin

    Our product «Silverbird» is a financial service for international trade. We turned to DS Team agency with the goal to increase organic traffic in Google for UK region.
    We would like to thank you for the cooperation so far especially given
    the fact that you were there during the first steps of the company and
    helped with a lot of things even outside the SEO remit.
    DS team helped us to develop the blog strategy and offered
    various solutions to the task at hand. During our work they promptly
    solved the issues and with understanding adjusted the promotion
    strategy to our demands.
    We thank the DS Team for the joint work on the
    optimization and promotion of Silverbird and we would recommend
    our colleagues as a reliable contractor!
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    Commercial Department

    Our company Holz House has been engaged in the construction of modern houses made of laminated timber since 1998. And for the past 7 years we have been cooperating with the DS Team for Paid Search and SEO. We would like to express our gratitude and leave a positive review about this agency.
    The main task is to get leads from all possible traffic sources, which will be converted into contracts and construction projects, and DS Team successfully copes with this task. Colleagues have written several cases based on our cooperation: on the growth of SEO traffic, on the increase in the effectiveness of paid traffic and the features of interaction and promotion in our field.
    From the very beginning of our interaction, the company’s team has demonstrated a high level of professionalism, efficiency in solving emerging issues and, most importantly for us, a responsible approach to fulfilling assigned tasks.
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    Alexander Kirov

    For us in Picaboo, SEO is one of the main sources of traffic.
    Therefore, we turned to the DS Team for help in optimization, as we have long been familiar with their expertise.
    Colleagues have proven that they are a responsible partner who can be relied upon.
    Proactive approach, striving to achieve results, transparency in work and prompt communication – everything is fine.
    Good luck to your colleagues and we recommend you for cooperation.
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    Marketing Department

    Wectory is a London-based financial service for landlords and tenants. DS Team agency helped us with our first sales in 2021 through social media channels, Google Ads and Apple Ads in the UK.

    We would like to highlight their speed, flexibility and willingness to respond quickly to our requests. Within a few months, the goals of our marketing campaign were achieved, and the right channels were found. The DS Team took full responsibility for managing the advertising campaigns, preparing the creatives, optimising the launched campaigns, providing regular reports on the work done and were always in touch.

    We are ready to recommend DS as a trusted partner.
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    Artyom Degtyarev

    Dunice has been developing web and mobile applications since 2012. We contacted the DS Team agency 2.5 years ago with the task of launching Paid traffic sources. It was important for us to get real target leads that are converted into customers. The colleagues coped with their task, and over the years of cooperation, a large number of tools and mechanics have been tested. The team does its job professionally, and we are satisfied with the result. We highly appreciate the professionalism and approach of each of the agencies, from expert specialists to operational managers. We recommend DS Team as a reliable contractor and wish our colleagues development!
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    Roman Lebed

    Throughout the entire period of work on the myQuiz project, the DS Team has established itself as a responsible and reliable partner.
    Our task was to conduct a high-quality audit of the site, which our colleagues from DS coped with perfectly. They have prepared a large number of recommendations for optimizing the site based on careful analysis and comparison with competitors.
    We thank the DS Team agency for its high-quality work and proactivity. We hope for further cooperation and are ready to involve the DS Team as a reliable partner in our projects in the future.